3 min read
Local character earns a higher rate
Guests compare hotels on a phone screen. A room that could only be in one city is easier to remember and easier to price.
ReadInsights · 4 min read
Every closed room costs money: design for a fast refurbishment
In a refurbishment the biggest cost is often the nights you cannot sell.
Take a hundred-room hotel with an average rate of 120 euros at 75 percent occupancy. Every week that one floor of twenty rooms is closed costs around 12,000 euros in room revenue, before breakfast and bar. Over a refurbishment of several floors that number often beats the savings from cheaper furniture.
Speed comes from the factory, not from working faster on site. Joinery that arrives finished, pre-wired and packed room by room can be installed in two or three days per room, with less dust and noise for the guests still staying on other floors.
A mock-up room built first catches the details that would otherwise slow every room: a socket behind the headboard, a door that clashes with a wardrobe, a mirror that does not fit. Fixing them once in the mock-up saves fixing them a hundred times.
We plan deliveries floor by floor, so a floor can close on a Monday and sell again a few weeks later.
Three things to take away
- Count closed nights as part of the refurbishment budget.
- Move work from the site into the factory.
- Build a mock-up room before the first floor closes.
Figures are rules of thumb from our own planning work and vary by market and brand standard.
More insights
4 min read
The room mix decides revenue before the first guest arrives
How many kings, twins, family rooms and suites you build is a pricing decision, not only a floor plan.
Read
4 min read
The breakfast room writes your reviews
Guests forget the lobby but remember the queue for coffee. Small layout choices change the score.
Read
Start with a feelingTell us how your guests should feel. We'll build the rest.
Put together a moodboard in a few minutes, or send us your drawings and BoQ for a quote.