CapabilityDohaQatar

City hotel

A tower fit-out for 260 keys, designed around fixed cores and delivered to the crane programme.

City hotel, Doha
260 keys
28 weeks on site
70% made in our own factory
12000 m² fitted area

A capability showcase: what we can deliver for a hotel like this. It is not a completed project, and the figures are design targets, not results.

Typical brief

Fit out a new city tower for business guests on weekdays and families at weekends.

Building and local style

New glass tower on a stone podium; inside, a modern Gulf style with screens and warm timber.

Typical plot and building constraints

Fixed cores, a tight tower-crane schedule and deliveries only at night.

Suggested room mix

Room typeCountSize
Standard double16032 m²
Superior room6038 m²
Connecting room2032 m²
Suite1270 m²
Accessible room836 m²

Scope we can cover

  • Guest rooms
  • FF&E
  • Joinery
  • Bathrooms
  • Lobby
  • Corridors
  • Ceilings
  • Lighting
  • Signage and wayfinding

Suggested working model

Your plan, our design and supply

Compare the five working models

Planned timeline by phase

Survey and brief
2
Concept and room mix
3
Shop drawings and samples
5
Mock-up room
3
Production in our own factories
14
Shipping
4
Installation and snagging
28
Handover
1

Planned weeks per phase. Phases overlap in practice; we set the real plan per project.

Planned split across our own factories

Kayseri
40%
İzmir
20%
Kocaeli
25%
Sakarya
15%
  • Kayseri Casegoods and fixed joinery
  • İzmir Upholstery frames and loose seating
  • Kocaeli Metal works and frames
  • Sakarya Veneer, doors and wall panelling

Share of the factory-made scope by site. The rest comes through Turkish suppliers we know well: fabrics, stone and solid-surface tops, glass and mirrors, and lighting.

Typical challenges and our answers

Challenge

Night-only deliveries to a tower site.

Our answer

Floor packs sized to the hoist and sequenced to the crane programme.

Challenge

Weekend demand comes from families who need two rooms together.

Our answer

Connecting rooms on every floor, with a second door that disappears into the panelling.

Design targets

MetricTarget range
Average daily rate (ADR)+8% – +14%
Occupancy+4 – +7 points
Revenue per available room (RevPAR)+12% – +22%

vs. today or the local market

Target ranges we design towards, for planning only. They are not results and not promises; your revenue team sets the real numbers.

Expected effect

Connecting rooms help fill weekends with families when business travel drops.

Design principles

  • Design around the cores you are given; do not fight them.
  • Give families a door between two rooms and they come back.

Material palette

Marble-look porcelainWalnut veneerBrushed brassLinenSaddle leatherWool-blend carpet

Four expert views on the concept

Each note is written from the point of view of someone with thirty years in that role.

Hotel investor

A tower hotel has two markets. Design rooms that sell to both.

General manager

Families need space to sit together that is not the bed.

Hotel operator

Two hundred and sixty rooms: one approved mock-up, then no surprises.

Hotel architect

In a tower, the hoist size is a design dimension.

Views and plan

City hotel, Doha
Our own render
City hotel, Doha
Our own render
City hotel, Doha
Our own render
City hotel, Doha
Top-down plan view, our own render

City hotel

A tower fit-out for 260 keys, designed around fixed cores and delivered to the crane programme.

Start with a feeling

Tell us how your guests should feel. We'll build the rest.

Put together a moodboard in a few minutes, or send us your drawings and BoQ for a quote.

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