4 min read
Durable finishes protect the next decade's budget
The cheapest finish on opening day is often the most expensive one by year seven.
ReadInsights · 3 min read
Sleep is the product
Guests pay for a night. Sound, light and the bed wall decide whether they get one, and whether they come back.
Ask returning guests why they rebook and the answers are rarely about the lobby. They are about a quiet room, a dark room and a good bed. Poor sleep shows up in reviews as noise, light from the corridor or a curtain that does not close.
The bed wall is where most of this is solved. A headboard panel with an acoustic core, lights the guest can switch off from the pillow and a socket within reach take little space and do more for sleep than a bigger room.
Doors and corridors matter just as much. Acoustic seals and drop seals on room doors, soft floors in corridors and closers that shut quietly cut the night-time noise most guests complain about. Blackout curtains need returns at the sides and a pelmet on top, or the light leaks around them.
None of this is expensive when it is designed in. It becomes expensive when it is fixed after opening, one complaint at a time.
Three things to take away
- Put acoustics, light switches and power on the bed wall.
- Seal room doors and soften corridors.
- Close every gap around blackout curtains.
Figures are rules of thumb from our own planning work and vary by market and brand standard.
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